A turnkey solution, platform independent

Drawing on our extensive experience, we provide unique platform-independent support for the implementation of enterprise, cloud-based or on-premise CRM and complex marketing systems. We have references for the implementation of the following systems:

The introduction is conducted in any or all of the following 5 areas:

1. Qualification - sales, marketing and technology audit, advising on the selection of the right tool(s) for the business situation and objectives.
2. Business consulting - design of the customer value enhancement programme using the tools of database, segmentation, customer journeys and personalised communication, taking into account the capabilities and specificities of the system chosen and of course with a measurement plan appropriate to track KPIs.
3. Technology consulting - support for the implementation from an IT and data integration point of view, database operations and migration, and implementation of customer value enhancement programme techniques in the selected tool.
4. Change management - training of user groups in the use of the system, training, process management and support for digital transformation.
5. Program management - mass and automated campaign management, A/B/X testing, communication creative, implementation of new user journeys and fine-tuning of existing ones, along with ongoing follow-up and regular program review, with a data-driven decision-making approach.

What results can we expect?

• A carefully selected solution will be able to meet the requirements of the business environment
• Faster and painless implementation with a solid foundation of feasibility
• Full support can shorten the implementation process by up to months
• By designing a data-driven customer value-added program, we ensure that the functionality of the tool is fully exploited
• Minimize the natural resistance of the organization to change
• Ongoing programme management ensures that customer value creation is maximised