Landing Page

A landing page is the page within our website that a visitor arrives at after clicking on a link in our ad. As we have managed to capture their interest through our ad and we are talking about the last step before conversion is achieved, it is very important that the page is in order both from a content, UI and UX perspective. If, for example, the user doesn't get all the information on this page or can't fill in our Contact Form, there's a good chance we'll lose them.

Landing pages are not complicated to create at all and it is important to pay special attention to them in terms of content. Because we expect some action from the interested party on this page, we cannot risk them getting lost in a mass of "unnecessary" information.